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Jean-Claude Van Damme's ice challenge for Coors Light


He's back. Following on from previous efforts for the brand, the actor’s latest advertising spot for Coors Light comes complete with double denim, a mullet and some serious martial arts moves all set to an 80’s inspired track.

How does it compare to last years ‘Epic Split’? It’s not quite there in our opinion, but still enjoyable to watch. Be sure to take a look.

View the Coors Light Spot here >

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