We are nothing without those who surround us.

A Brief History

Luma was co-founded by Sally Joubert in 1991. We started as a small 4 person office in St Kilda, Melbourne. Even as a small specialist ad consultancy, our vision was to be the global leader in brand and comms consulting. Today our mission remains the same. 

Since then we have grown to an international level, with clients from over 50 countries. When it comes down to it, we still think of ourselves as the same small home office in Melbourne. We have the same values, beliefs and work ethic. What has changed is our capability to influence the marketing world. Our extensive resources and insights continue to grow with each client, helping us to achieve our goals. 

Our Goals and Values

We aspire to be the global leader in brand and comms consulting

Deliver exceptional insights using our cost-effective and efficient methodology

Be at the forefront of the technology and research industry

Create valuable and long-lasting relationships with our clients

Our Team

We pride ourselves on thinking smarter and utilising innovative technologies to deliver deeper insights. Despite our BIG experience, we are agile, flexible and always looking to grow. Our knowledgeable team works tirelessly to make this process as easy as possible for each client. We place great focus on customer service and building strong, trusted relationships with every client.

Meet The Team

Sally Joubert


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Georgia Phillips


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Kate Platter

Client Service Director

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James Jackson

Data Scientist

Lis Tan

Senior Account Executive

Hannan Saaoud

Account Executive

Lucy Andrews

Account Director

Anna Chwastek

Account Manager

Michelle Bassili

Senior Account Manager

Lucy Brown

Account Executive

Kate Thompson

Account Executive

Max Lowman

Marketing and Analytics Assistant

Research Assistant

Filip Chwastek