Reforming perceptions of ‘fast-food’McDonald’s has launched a new ad to promote their Create Your Taste menu. The spot shows the lengths a father will go to for his daughter...
Happy International Women’s Day!In celebration of International Women’s Day, many brands are showing the strengths of women, while also taking a stand on issues of...
Luma’s Morning Tea for a causeYummy treats were the order of the day as the whole office got baking for Australia’s Biggest Morning Tea, hosted to support the Cancer...
Luma at AMSRS 2014: How mobile is changing researchThe big problem. Advertising research is known for its traditional, long (read as long and boring) and cumbersome surveys. At Luma, we...
Luma Happy BeansIt's Spring, the sun is shining (somewhere in Australia!), the flowers are out, so we decided what better way to celebrate than to spread...