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Why consumers want brands to keep advertising
Pre-Super Bowl 2020
Gender and Representation
Attention Breakdown and Examples
Celebrities in Advertising
Luma Music Insights & Examples
Higher Brand Purpose in the 2019 Super Bowl
Attention, Branding, Message ... is 15s enough?
To Uber or not to Uber: Tostitos chip bag decides if transport is needed
Snack maker Frito-Lay has teamed up with Mothers Against Drunk Driving and Uber to create Tostitos 'Party Safe' Bags. The official snack...
Oreo Invades Dublin
The Oreo cookie takes centre stage in a series of outdoor ads that pay homage to Dublin’s landmark attractions and current events...
Connoisseur Indulges the Senses
Kangaroo Island, Murray River, scenes of a tranquil river, a woman in the forest, vanilla beans.. for a few seconds, I could have sworn I...
Healthy Men. Healthy Choice.
There is a new ad on TV that has caught my attention. It is the McCain Healthy Choice ad. I noticed it as it doesn’t fit with the...
The ads that scored a gold medal during the 2020 Tokyo Olympics
Why Australia needs to step up their game on vaccine commercials compared to NZ, UK and US
What is Worse – Wearout or Under Exposure?
Make them laugh and they will love you forever – 5 tips on how to get humour right
The 2021 Ad Bowl winners are...!!!
Super Bowl - Super Ads
Pre-Super Bowl 2021
Make Lamb, Not Walls…..A Timely Reminder
Australia Day - We’re All Part of the Story, But We Don’t All Share the Same Opinion
Tourism Australia hits again